When it comes to earning additional income in retirement. the Internet has changed everything.
In recent years many people, including over 50’s, across the globe have explored the new era of digital commerce-the internet.
One of the great features is that this allows anyone to create a product once and resell it an infinite number of times. Never in the history of business has an entrepreneur had so much leverage and such little risk.
Clickbank is the world leader in marketing of digital products, with six million clients and distribution in 190 countries. They specialise in being the go-to, easy-to-use platform for entrepreneurs and small businesses, enabling powerful online and mobile e-commerce across a wide variety of lifestyle categories.
Clickbank is a great place to sell your digital products, but also to find digital products that other people have created that are relevant to your business, and that you can sell easily on your website and get a good commission whilst at the same time, helping your customers. This process is called “Affiliate Marketing” and whilst Clickbank is the market leader. there are many more companies offering the same or similar opportunities. Just google “affiliate products” to find a host of alternatives, some of which may be specialising in the industry you serve.
But beware – whilst there are some good products available, there are also many that are not so good. What I, and most good internet marketers would do first, is identify potentially good products, buy them and try them myself before offering them to my customers. Remember, if your customers buy the product through your website and if, for whatever reason, they are dissatisfied with it, they will blame you, not the product creator. This will damage your relationship with your customers probably irreversibly, which is simply not worth the risk, and whilst most affiliate products come with a 30 to 60 day, no questions asked, money back guarantee, that won’t avoid the loss of trust in you and your website.
Huffington Post recently featured Clickbank in an article “How the Internet Reinvented Opportunity”
Also, at the end of that article is a link to an interesting interview with the CEO of clickbank Michael Hulett, click here to read the transcript of that interview .